when everything is a priority
As an organization that uses a recurring revenue model, you need to continuously deliver value. There’s no such thing as stasis.
Your team feels that pressure and pursues every good idea, pulling you in a dozen different directions at once.
The result is a feeling of constant motion, but no traction. Your team is burnt out, your messaging muddled, and you’re not making the impact you signed on to make.
We channel the pressure to deliver value into momentum.
Sustainable growth comes from continuously evolving the value you deliver. When your team can identify, develop, and refine high-impact offerings — and say no to the rest — you channel the pressure to deliver value into momentum that makes real impact.
Our approach builds a system to do exactly that.
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here’s how we partner with you
We facilitate a proven, three-phase process to develop a system that gives your team a shared, adaptive practice for continually delivering — and deepening — value over time.
Designed to respect your team’s time and energy, the work is done in short, focused, virtual sessions. Sessions are never more than two hours, and there is minimal work between them.
What’s more, you have something you can start to use in 8 weeks.
phase 1: build your foundation
3 months
Clarify your current value and identify opportunities, then develop a shared strategic language and build the strategic lens your team can use to make decisions.
phase 2: build adaptive capability + strategic agility
2 months
Build the skills and decision-making practices required to adapt to new information and changing conditions as a team.
phase 3: deepen the practice
6 months
Monthly facilitated sessions and ongoing office hours to ensure your team is mastering the system and can continue to evolve independently.
"So much more than a strategic plan...it's a new way of thinking."
We partnered with The Water Research Foundation to clarify its focus and support its team members as they were empowered to make strategic choices.
By the time we were done, the organization knew its value and said no to anything that was a distraction as a team.
This process is for leaders who don’t want to leave opportunities to make impact on the table.
You’re a membership or subscription-based business with $1M-$20M in annual revenue. You feel the pressure to continuously deliver value and believe there’s a better way to grow.
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You are looking for an "easy button" or a consultant to give you a pre-packaged answer.
Your priority is money, not your members
You’re not willing to make changes based on what you learn.
You don’t get another plan. You get a new capability.
This one investment results in a permanent return.
frequently asked questions
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We make your sales and marketing efforts more effective. You have to make sure they are marketing and selling something your members really value. If they don’t value it, it’s not going to sell.
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Your expertise is essential, but relying on assumptions alone is like flying blind. Our process simply ensures your powerful vision is aimed at the right target before you invest your team's valuable time.
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We understand that your team has a lot on their plate. Our process is designed to minimize the time you need to spend in sessions or completing paperwork.