for membership, subscription, and other recurring revenue organizations

stay valuable. keep members.

We co-design the framework that keeps you valuable.

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Sustainable revenue comes from continuously evolving the value you deliver — a skill your team can master.

Recurring revenue requires recurring value.

As a membership, subscription, or other recurring revenue organization, you exist under constant pressure to continuously deliver value. What’s more, your value inevitably decays, and when value gets stale, your members leave.

Your reality puts you at greater risk for strategic drift both static and hyperactive. It’s easy to get complacent. It’s also easy to feel like you need to say yes to every idea to stay relevant.

The path to sustainable growth isn't wider — it's deeper.

Sustainable revenue comes from continuously evolving the value you deliver and deepening your value over time.

When you master this skill, you not only keep your members, you become magnetically attractive to new ones.

We co-design a shared framework for making choices.

Our process develops a team-wide adaptive strategy practice — a system for asking better questions, gathering insights, and encouraging positive patterns so you continuously deliver value.

This isn't about creating reliance on us. We're here to build your internal capability, ensuring sustainable results long after our engagement ends

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When your team knows how to adapt, you stay valuable.

‣ clarity that drives confidence

We engage all your stakeholders in the process so your team knows what’s valuable and owns the decisions you make — including the decision to say no.

‣ a system that fits your culture

We work with you to design a system that fits your organization’s distinct culture so it works with your team, not against it.

‣ strategic thinking that sticks

We develop your team's ability to think strategically about value so you never have an expensive document that sits on the shelf.

what our clients say

Testimonials

"So much more than a strategic plan...it's a new way of thinking."

“This process is bigger than what we thought. It has allowed our staff to see so much more than a strategic plan. They are learning about each other, about how their work contributes to more than they thought. Their voices are heard. Their work is appreciated, and their ideas are extremely valuable. And while our mission says actionable research, we spend more time talking about valuable research. Because of you and because of what you taught us. It’s a new way of thinking.”

— Lexie Vean, Chief Communications Officer of The Water Research Foundation

"Their clarifying partnership was invaluable."

“The Point:Value team helped us organize ourselves around the project in a way that we would not have been able to do on our own. Their clarifying partnership was invaluable. It was a relief to rely on them for the heavy lifting.”

— Aisha Francis, President and CEO of Ben Franklin Institute of Technology

"Build around the unknown and potential future state."

“The strategic planning process for organizations can often be complicated as it requires teams to look beyond the current environment and build goals around the unknown and potential future state. Having support from Point:Value through facilitated sessions and refinement of our goals allowed our team to better collaborate and focus on our greater purpose and mission.”

— Dana Genheimer, President of Kids’ Chance of America

"To have it organized and structured is unreal."

“I was almost brought to tears to read what I and the team have been thinking and/or saying for the last three years. To have it organized and structured is unreal. I really can’t express how happy I am with everything you have done.”

— Tom Schmidt, CEO of Barts Ice Cream Co.

navigating a future you can't see

The anxiety you're feeling about the future is simply a sign you're paying attention. It’s a rational response to a world in flux, where strategic planning feels more like a shot in the dark than any kind of strategy.

Resilience today isn’t about better predictions. It's about building your team's adaptive capacity to act without them. We partner with you to build that capacity so your team has the confidence to thrive, no matter what comes next.