You’re drowning in opportunity.
As an organization that uses a recurring revenue model, you need to continuously deliver value. Your team feels that pressure and says "yes" to every good idea, pulling you in a dozen different directions at once.
Initiative fatigue sets in. Your team is tired, frustrated, and working well over capacity. You’re at risk of losing your best people, diluting your message, stunting your growth, and lessening your impact.
We channel the pressure to deliver value into momentum.
Sustainable growth comes from continuously evolving the value you deliver. When your team can identify, develop, and refine high-impact offerings — and say no to the rest — you channel the pressure to deliver value into momentum that makes real impact.
Our approach builds a system that does exactly that — and stops the drift for good.
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here’s how we partner with you
We facilitate a proven, three-phase process to develop a system that gives your team a shared, adaptive practice for continually delivering — and deepening — value over time.
Designed to respect your team’s time and energy, the work is done in focused, virtual sessions. Sessions are never more than two hours, and there is minimal work between them.
What’s more, you have something you can use to start taking things off your plate in 8 weeks.
phase 1: build your foundation
3 months
Clarify your current value and identify opportunities, then develop the shared language and strategic lens your team will use to make decisions.
phase 2: build adaptive capability + strategic agility
2 months
Build the skills and decision-making practices required to adapt to new information and changing conditions as a team.
phase 3: deepen the practice
6 months
Monthly facilitated sessions and ongoing office hours to ensure your team masters the system and can continue to evolve independently.
case study
"So much more than a strategic plan...it's a new way of thinking."
We partnered with The Water Research Foundation to clarify their value and become a focused, value-driven organization. Our process engaged 3 stakeholder groups, got the full support of their entire board, and resulted in a set of high-value activities.
Eliminated one department because its activities did not deliver the value subscribers sought
Doubled strategic leadership roles as staff adopted the new strategic system
Launched multiple cross-functional teams as the organization shifted away from silos
This process is for leaders who don’t want to leave opportunities to make real impact on the table.
You’re a membership or subscription-based organization with $1M-$20M in annual revenue. You feel intense pressure to continuously deliver value, so you’re saying yes to every opportunity. You need a way to make smart decisions about what gets your time and what doesn’t.
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You are looking for an "easy button" or a consultant to give you a pre-packaged answer.
Your priority is money, not your members
You’re not willing to make changes based on what you learn.
You don’t get another plan. You get a new capability.
This one investment results in a permanent return.
frequently asked questions
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We make your marketing and sales efforts more effective by ensuring you're offering something your members really value. If they don’t value it, it’s not going to sell.
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Your expertise is essential, but relying on assumptions alone is like flying blind. Our process ensures your powerful vision is aimed at the right target before you invest your team's valuable time.
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We understand that your team has a lot on their plate. Our process is designed to minimize the time you need to spend in sessions or completing paperwork.